Moët & Chandon x AMBUSH Concept Shop

Location: Shibuya THE CORNER, Tokyo

Year: 2021

Status: built

Context: Retail Design

Structural design: PK.P

Usage: Pop-up Store

Client: Moët & Chandon / V&P

Photographers: V&P / PK.P

Illustrations: PK.P

We were responsible for the concept development and spatial design for the "Moët Impérial DESIGN BY AMBUSH" concept shop, the first global collaboration bottle in Moët & Chandon's history (held at "SHIBUYA THE CORNER" in Tokyo).

Planned during the pandemic, "contactless" interaction was a critical theme for this store.

The space was composed of an installation featuring a robotic arm and a conveyor belt, along with a pandemic-responsive "Shielded BAR SPACE" enclosed in acrylic. The robotic arm was the most suitable solution during a period when minimizing physical contact was essential.

*Robot motion design and control programming were handled by BASSDRUM.